Seinfeldia : how a show about nothing changed everything
(Large Print)

Includes bibliographical references.

The hilarious behind-the-scenes story of two guys who went out for coffee and dreamed up "Seinfeld" the cultural sensation that changed television and bled into the real world, altering the lives of everyone it touched. Comedians Larry David and Jerry Seinfeld never thought anyone would watch their silly little sitcom about a New York comedian sitting around talking to his friends. NBC executives didn t think anyone would watch either, but they bought it anyway, hiding it away in the TV dead zone of summer. But against all odds, viewers began to watch, first a few and then many, until nine years later nearly forty million Americans were tuning in weekly.