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The Kelloggs : the battling brothers of Battle Creek

Markel, Howard, author.,
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Book

First edition.

"John Harvey Kellogg was one of America's most beloved physicians; a best-selling author, lecturer, and health-magazine publisher; founder of the Battle Creek Sanitarium; and patron saint of the pursuit of wellness. His youngest brother, Will, was the founder of the Battle Creek Toasted Corn Flake Company, which revolutionized the mass production of food and what we eat for breakfast. In The Kelloggs, Howard Markel tells the sweeping saga of these two extraordinary men, whose lifelong competition and enmity toward one another changed America's notion of health and wellness from the mid-nineteenth to the mid-twentieth centuries, and who helped change the course of American medicine, nutrition, wellness, and diet. The Kelloggs were of Puritan stock, a family that came to the shores of New England in the mid-seventeenth century, went west to the wooded Michigan frontier to start a farm that became one of the biggest in the county, and then renounced it all for the religious calling of Ellen Harmon White, a self-proclaimed prophetess, and James White, whose new Seventh-day Adventist theology was based on Christian principles and sound body, mind, and hygiene rules--Ellen called it 'health reform.' The Whites groomed the young John Kellogg for a central role in the Seventh-day Adventist Church and sent him to America's finest medical school, Bellevue Hospital Medical College. Kellogg's main medical focus--and America's number one malady: indigestion. Markel gives us the life and times of the Kellogg brothers of Battle Creek: Dr. John Harvey Kellogg and his world-famous Battle Creek Sanitarium medical center, spa, and grand hotel attracted thousands actively pursuing health and well-being. Among the guests: Mary Todd Lincoln, Amelia Earhart, Booker T. Washington, Johnny Weissmuller, Dale Carnegie, Sojourner Truth, Henry Ford, John D. Rockefeller, Jr., and George Bernard Shaw. And the presidents he advised: Taft, Harding, Hoover, and Roosevelt, with first lady Eleanor. The brothers Kellogg experimented on malt, wheat, and corn meal, and, tinkering with special ovens and toasting devices, came up with a ready-to-eat, easily digested cereal they called Corn Flakes. As Markel chronicles the Kelloggs' fascinating, Magnificent Ambersons-like ascent into the pantheon of American industrialists, we see the vast changes in American social mores that took shape in diet, health, medicine, philanthropy, and food manufacturing during seven decades--changing the lives of millions and helping to shape our industrial age."--Jacket.

Available copies

  • 4 of 5 copies available at OWWL.

Current holds

0 current holds with 5 total copies.
Location Call Number /
Shelving Location
Barcode Status /
Due Date
Lima Public Library BIO KEL (Text)
Adult Biography
32139000991784
Available
-
Naples Library 920 MAR (Text)
Adult Nonfiction
52124300311276
Available
-
Red Jacket Community Library 977.4 MAR (Text)
Adult Nonfiction
RJP0103868
Available
-
Sodus Community Library 977.422 MAR (Text)
Adult Nonfiction
52148300467408
Available
-
Wood Library Association - Canandaigua 977.4 MAR (Text)
Adult New Materials
31846002759081
Checked out
12/02/2017

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