If then : how the Simulmatics Corporation invented the future
(Audiobook CD)
Author
Contributors
Status
Honeoye Public Library - Audiobooks
AUDBK
1 available
AUDBK
1 available
Lima Public Library - Adult Audiobooks
006.312 LEP
1 available
006.312 LEP
1 available
Description
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Copies
Location | Call Number | Status |
---|---|---|
Honeoye Public Library - Audiobooks | AUDBK | Available |
Lima Public Library - Adult Audiobooks | 006.312 LEP | Available |
Subjects
LC Subjects
Bisac Subjects
OCLC Fast Subjects
More Details
Format
Audiobook CD
Physical Desc
9 audio discs (10 hr., 30 min.) ; 4 3/4 in.
Language
English
Notes
General Note
In container (17 cm.).
General Note
Title from container.
Participants/Performers
Narrated by the author.
Description
The Simulmatics Corporation, founded in 1959, mined data, targeted voters, accelerated news, manipulated consumers, destabilized politics, and disordered knowledge--decades before Facebook, Google, Amazon, and Cambridge Analytica. Silicon Valley likes to imagine it has no past but the scientists of Simulmatics are the long-dead grandfathers of Mark Zuckerberg and Elon Musk. Borrowing from psychological warfare, they used computers to predict and direct human behavior, deploying their "People Machine" from New York, Cambridge, and Saigon for clients that included John Kennedy's presidential campaign, the New York Times, Young and Rubicam, and, during the Vietnam War, the Department of Defense. Jill Lepore, distinguished Harvard historian and New Yorker staff writer, unearthed from the archives the almost unbelievable story of this long-vanished corporation, and of the women hidden behind it. In the 1950s and 1960s, Lepore argues, Simulmatics invented the future by building the machine in which the world now finds itself trapped and tormented, algorithm by algorithm
Citations
APA Citation, 7th Edition (style guide)
Lepore, J. (2020). If then: how the Simulmatics Corporation invented the future (Unabridged.). Recorded Books.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Lepore, Jill, 1966-. 2020. If Then: How the Simulmatics Corporation Invented the Future. Recorded Books.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Lepore, Jill, 1966-. If Then: How the Simulmatics Corporation Invented the Future Recorded Books, 2020.
MLA Citation, 9th Edition (style guide)Lepore, Jill. If Then: How the Simulmatics Corporation Invented the Future Unabridged., Recorded Books, 2020.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
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