Mad for ads : how advertising gets (and stays) in our heads
(Book)

Book Cover
Contributors
Turner, Ian illustrator.
Status
Ontario Public Library - Children's Nonfiction
J808.01 FYV
1 available
Walworth-Seely Public Library - Children's Nonfiction
J 659.1 Fyvie
1 available

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Copies

LocationCall NumberStatus
Ontario Public Library - Children's NonfictionJ808.01 FYVAvailable
Walworth-Seely Public Library - Children's NonfictionJ 659.1 FyvieAvailable

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More Details

Format
Book
Physical Desc
64 pages : color illustrations ; 26 cm
Language
English

Notes

Bibliography
Includes bibliographical references and index.
Description
"A visual handbook that guides kids through an ad-saturated world. This fact-packed exploration of how advertising works is a vital, entertaining peek behind the curtain of an industry that influences everything we see. Through sample ads, eye-catching illustrations and funny, relevant examples, readers will learn all about how to decode and think critically about ads, empowering them to make smart decisions. Topics covered include the history of advertising, how ads are created, the anatomy of an ad from brand logo to tagline, how advertisers use psychological tools to get our attention, the cultural impact of advertising and more. Kids will even explore how to build an ad and what goes into the creation of a personal brand."--,Provided by publisher.

Citations

APA Citation, 7th Edition (style guide)

Fyvie, E., & Turner, I. (2021). Mad for ads: how advertising gets (and stays) in our heads . Kids Can Press.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Fyvie, Erica, 1973- and Ian Turner. 2021. Mad for Ads: How Advertising Gets (and Stays) in Our Heads. Toronto: Kids Can Press.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Fyvie, Erica, 1973- and Ian Turner. Mad for Ads: How Advertising Gets (and Stays) in Our Heads Toronto: Kids Can Press, 2021.

MLA Citation, 9th Edition (style guide)

Fyvie, Erica, and Ian Turner. Mad for Ads: How Advertising Gets (and Stays) in Our Heads Kids Can Press, 2021.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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